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How to Shop Beyoncé’s Adidas x Ivy Park “Flex Park” Swimwear

By newadmin / Published on Thursday, 22 Jul 2021 21:03 PM / No Comments / 21 views


Beyoncé is releases neon-orange swimwear, aka drop 3.5 for Adidas x Ivy Park, aptly titled “Flex Park” — today at adidas.com and in select stores globally on July 23. After seeing incredible success with her Icy Park drop in February, which featured a range of cool-toned separates for all our winter athleisure needs, Beyoncé now asks the question “How do you flex?” for summer. The bold separates, crafted to be mixed and matched poolside, are available in sizes XS-4X and, including accessories, retail from $45 to $120.

“FLEX, by definition: A boastful statement or display,” reads the Flex Park press release, which itself is a display of self-confidence and individuality portrayed by models who posed for the campaign, including entrepreneur and fashion influencer Kristen Noel Crawley, actor and creative Quincy Brown, and body-positive influencer Tabria Majors. The campaign is meant to bring nostalgic muscle beach culture to life in 2021.

With that, scroll to shop the capsule’s one-pieces, bikinis, and shorts (made with polyester that contains a minimum of 85 percent recycled content!) plus slides, beach cover-ups, tees, a bucket hat, a tote bag, a towel, and a water bottle.



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